In our first post we covered 5 recruitment marketing trends that your team should focus on in 2020. Well, we're not stopping there! Here are three additional recruitment marketing trends that can help separate you from the competition this year, while allowing you to find the best candidates.
By this point you've no doubt heard about employer branding and how important it is for finding the right talent, and it's true. A strong employer brand will not just give you more candidates to choose from, but they will be a better cultural fit. But did you know that having a strong employer brand will also drastically reduce your acquisition costs? According LinkedIn, having a strong employer brand can reduce recruiting costs by 43%! So how do you go about developing your company's employer brand?