3 Awesome Ways to Use Content Marketing in Veteran Recruitment

Posted by Tim on Feb 21, 2019 2:54:42 PM

Content marketing is all around us. In fact, you're probably either using or viewing some form of content marketing on a daily basis and you might not even know it, especially if you use social media. The Content Marketing Institute defines content marketing as "...a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action." 

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Topics: Recruitment Marketing, application funnel, military recruitment marketing, social media recruitment, Hiring Veterans

Are You Leveraging Your WOTC Tax Credit?

Posted by Kayla Lopez on Feb 19, 2019 2:42:05 PM

The Work Opportunity Tax Credit (WOTC) is a federal tax credit that is available to employers for hiring individuals from certain groups who have faced barriers to employment. WOTC partners with other workforce development departments to encourage workforce diversity and to assist in providing additional opportunities to those who are considered to have a significant barrier to employment.  

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Topics: recruit military veterans, recruitment strategy, talent recruiting tips

The 3 Keys to a Successful Veteran Recruitment Campaign

Posted by Tim on Feb 14, 2019 1:55:21 PM

The key to a successful veteran recruitment campaign is a strategy that makes sense for reaching your target audience. A recruitment campaign is not unlike any other kind of marketing campaign. You need to go to market with the right message, for the right audience at the right time. Two key elements of your strategy will be focusing on social recruiting and optimizing your application funnel.

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Topics: Recruitment Marketing, military recruitment marketing, recruit military veterans, social media recruitment, talent recruiting tips, Hiring Veterans

Why Talent Acquisition Should Focus on Hiring Veterans

Posted by Tim on Feb 14, 2019 10:35:42 AM

Hiring military veterans ain’t what is used to be. No, these are better days for all; better for veterans and companies. Hiring veterans is no longer the cliche, “nice thing to do.” Military veterans are bringing the tangible, trackable benefits that companies covet, which is why hiring managers and talent acquisition directors can’t seem to find enough of them.

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Topics: Recruitment Marketing, recruit military veterans, recruitment strategy, talent recruiting tips, talent shortage, Hiring Veterans

5 Tips for Filling Your Talent Pipeline Without a Budget

Posted by Tim on Feb 14, 2019 10:30:40 AM

Building a talent pipeline is one of the most important things a company can do to sustain itself and ultimately grow. Having a steady stream of talented, qualified prospects ensures the future of your business is in good hands. But corporate recruiting is not cheap and it certainly isn’t easy.

Here are 5 tips to help build your talent pipeline with little or no budget.

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Topics: Recruitment Marketing, recruit military veterans, recruitment strategy, social recruiting, talent recruiting tips, talent shortage

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